Brands in SparrowDesk

Brands help multi-product companies manage support for different products from a single SparrowDesk account. Each Brand represents a product or business line with its own support setup.

Using Brands, you can separate help centers, chat widgets, and AI knowledge for each product—without creating multiple accounts.

What is a Brand?

A Brand represents a product or offering inside your SparrowDesk account.

Each Brand can have:

• Its own help center
• Its own chat widget
• Its own AI knowledge base
• Its own support emails

When an account is created, SparrowDesk automatically creates a default Brand.

Brands are managed from the Settings area.

Steps:

1. Go to Settings
2. Click Brands

This page shows all existing Brands in your account.

How to create a new Brand

You can create a new Brand from the same Brands page.

Steps:

1. Go to Settings and click on Brands
2. Click Create New Brand
3. Enter the Brand name and other details.
4. Save the Brand

Once created:

• A default support email is generated for the Brand
• The Brand becomes available across SparrowDesk
• You can start using the Brand in chat widgets, help centers, and knowledge

Frequently asked questions

Can I create multiple Brands?

Yes. You can create multiple Brands in SparrowDesk.

The number of Brands you can create may vary based on your pricing plan. To see the exact limits for your plan, check our pricing page.

Can I delete a Brand?

No. Deleting a Brand is not supported at the moment.

Can I disable a Brand?

No. Disabling a Brand is not supported at the moment.